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MindCraft has partnered with Morris Tech Meetup group to help organize an event on Tuesday, 16th May, 2017 in New Jersey.Read more Read less
A combination of technical knowledge and a thorough understanding of the financial services industry can benefit channel partners.Read more Read less
As a part of this engagement, Cardinal Points will assist MindCraft in planning and executing a channel strategy to accelerate expansion into the US market. MindCraft strategy will focus on helping qualifying channel partners develop a balanced portfolio of complementary products and services to meet changing customer requirements. By leveraging MindCraft’s deep experience in the financial services industry, Partners will be able to deliver greater value to clients and increase overall growth potential.
Having been associated with Cardinal Points for over 2 years, MindCraft sees great value in collaborating with them to utilize their consultancy services for their various strategic initiatives in the US market. MindCraft plans to go full throttle this year and focus on getting more business by creating a strong network of channel partners. Recently, MindCraft has acquired a few software product development customers. They are helping them develop, enhance and implement their products using a combination of onsite and offshore resources. A similar model can help channel partners derive a great advantage on account of resource elasticity translating further to cost savings.
“We are excited to extend our relationship with MindCraft and to help them develop a high performing channel strategy that will allow them to effectively expand their channel model to the US.”, Said Warren Turner, Partner at Cardinal Points. “Our deep channel experience coupled with MindCraft’s dynamic management team and industry strength will undoubtedly enhance the opportunities for them to optimize channel growth.”, he added.
By formulating a robust channel strategy, MindCraft will identify the right vendors for their products and services. “Given their excellent market reach and their credibility in the US market, Cardinal Points is uniquely positioned to help us in our channel partner initiatives.”, said Hemant Nerurkar, President & CEO of MindCraft America, Inc. He added, “With their help, we are working out various commercial models including the traditional incentive model and deal based profit sharing that channel partners can benefit from.”