Business Insights

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Analyze data and predict future behavior

Every decision maker requires the right set of information to make timely decisions. We provide you the insight you require so you can excel in your business. From detailed drill-down reports for on-ground teams to concise interactive dashboards for the top management, we can provide everything you will ever need to make the right choices. The Business Intelligence practice at MindCraft can help you develop solutions that provide insights into your Business Performance.

  • Get better insights into your business through reports that can facilitate faster decision making. We can enable you to generate reports from multiple data sources and present a comprehensive report that is meaningful to you. This can help you transform your organization through crucial business insight derived from comprehensive reports. Furthermore, you can benefit in your decision-making process with Business/ Management Information dashboards that are based on data in DW or ODS. You can also do further analysis with slice & dice of business data as well as ad hoc reporting.

  • Improve response time and make faster decisions with data marts and data lakes. These small slices of your data warehouse will enable you to access the right kind of data very quickly. This is possible as department specific data is aggregated using data marts, which allows for quick, summarized operational reports to aid the business. We can also help you assimilate raw data in structured and unstructured formats by creating create data lakes for answering business queries

  • When you have data feeds from multiple source systems, they may require manipulation through the use of various reference data. Moreover, changes to such data sets may not immediately available. You can get access to near real-time reports by loading your current data in Operational Data Stores (ODS) as it changes in source systems. An event or log-based change data capture will ensure incremental feeds to the ODS.

  • With extraction, transformation and loading of data from varied sources into single/ multiple data stores you can easily gain access to data for further analysis. Data quality checks, deduplication checks, data cleansing is carried out on in-transit data as it flows from source systems to DW / data lakes / data marts and help remove inconsistencies across data sets. Data aggregation across heterogeneous source and target systems, databases and files further contribute greatly to good decision making.

    MindCraft frequently uses tools such as:

    • SSIS
    • DataStage
    • Informatica
    • OBIEE
    • Cognos

  • It is a well-known fact that the human mind processes visual images faster.


    With data visualization, you can access and interpret data in real-time and derive meaningful value from the analyzed data. You can reap the benefits of intuitive visualization using visualization techniques afforded by best-in-class tools. With the help of visualization tools such as the ones mentioned below, you can get insights into key trends and take steps to improve business performance:

    • SAP Business Objects
    • QlikView
    • Tableau
    • Microsoft Power BI
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